What Can Consumers Expect in 2010?

February 12, 2010 · Print This Article

Pick up any newspaper right now and there is plenty of discussion about the economic recovery being underway. But many consumers have a hard time understanding that a recovery is in progress as they wonder if they will have a job by the time unemployment benefits run out.

What recovery?

Statistically speaking there is a recovery in progress. Government officials reported that the U.S. economy has grown by 5.7 percent on an annualized basis during the fourth quarter of 2009. That rate more than doubled the third quarter 2009 rate which was at 2.2 percent.

For consumers though the question concerns when the growth in the Gross Domestic Product (GDP) will equate to new job creation. With the U.S. unemployment rate at a staggering 10 percent, millions of Americans are looking for work. In fact, the 10 percent rate does not even include those who are under-employed and those who have quit looking for work all together. Add those people into the equation and unemployment actually approaches 18 percent or higher.

So when will the expanding economy actually benefit consumers? Unfortunately economists believe the high GDP growth rate in the fourth quarter was a perfect storm of one-time factors. These factors include restocking of inventories at the start of a new year and government stimulus spending.

Both of these factors are temporary and when activity ends…so will GDP expansion for the most part. What is not known is how much these two factors contributed to the 5.7 percent.

What this all means for consumers is that new job creation is expected to remain slow. In fact, many economists are predicting the economy will be in an upswing through the middle of the year and then fall back. As long as businesses believe expansion is temporary, they are not going to add employees to their payrolls. It is really as simple as that in terms of jobs.

If consumers don’t find jobs and credit stays tight the economy is not going to rebound. That is also a simple fact. Consumers must spend in order for the economy to improve. Not all economists believe the economy will stall though. Some believe it will continue to grow through 2010 as long as the government does not do anything to throw a monkey wrench into the works.

Currently, interest rates are expected to remain low. And the government has introduced a new program to give businesses a $5,000 tax credit for each new employee added. Small businesses are key to job growth.

Unfortunately, in order to generate the hundreds of thousands of new jobs needed each month, to recover from a loss of over 7 million, the economy needs to grow at a fairly fast pace. But predictions are that GDP expansion will grow at 3 percent or less and that is not enough.

So in 2010 consumers face more of the same – the same being continued high unemployment and tight credit – for at least another 6 months and maybe longer. That is not news the unemployed want to hear, but it is the unvarnished truth.

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39 Responses to “What Can Consumers Expect in 2010?”

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  3. ambernatin on August 2nd, 2010 4:09 am

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  4. wollie cleaux on August 2nd, 2010 5:37 pm

    typially first semester starts in September, then ends around december… midterms in early january or late december… then second semester starts in JAnuary after midterms and goes till June, when finals start and end.. usually exam weeks are about a week long each, sometimes 2.

  5. ers on August 3rd, 2010 2:02 am

    Unemployment rules vary by state (assuming you are in the US) and since you don't say where you live, it's hard to answer your question accurately. I suggest you go to your state's website and look for the section about unemployment benefits. They may have the answer there.

  6. nour devinda on August 3rd, 2010 3:04 pm

    Just so you know our politicians in Washington make a whopping $174,000 a year while we fight for a few hundred dollars a week for unemployment. I am tired of these people running their mouth and getting nothing done. It’s treason against the AMERICAN people. Vote to reduce THEIR paychecks to $50,000 at uspoverty.change.org

  7. aspault on August 4th, 2010 5:08 am

    As a government? They don't!
    As individuals? In many and varied ways.
    Most individuals do little.

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  10. montlin roux on August 7th, 2010 9:09 am

    Non-Reporting and Hidden Recordings of Sexual Assault in Australia 2002

    * The Australian results from the 2000 International Crime Victims Survey (ICVS) showed a reporting rate of 15% for sexual assaults and offensive sexual behaviour.
    * The Crime and Safety Survey (1999) showed that 33% of victims had told police about the most recent incident of sexual assault.
    * The Women's Safety Survey (1996) found that only 15% of victims reported to police the most recent incident of sexual violence within the last 12 months, although most disclosed the incident to a family member (32%), friend or neighbour (59%).

    Facts and Figures 2003
    Crime victimisation surveys routinely find that only about 40% of crimes are reported to the police, and this varies according to crime type. Reporting rates are as high as 95% for motor vehicle theft and as low as 20% for sexual assault.

    The Experiences of Child Complainants of Sexual Abuse in the Criminal Justice System

    When asked if they would ever report sexual abuse again following their experiences in the criminal justice system:

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    * In the ICVS (2000), 38% of victims of sexual incidents regarded the offence as not serious enough to report.
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    * Male victims have been hesitant to disclose their experiences for fear of being labelled future perpetrators or homosexual, or because they fear being treated as social outcasts, liars or as emotionally weak.
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    * Bringing dishonour to the family and the community.
    * Concerns about disclosure leading to alienation and stigmatisation within a community.
    * The fear that if survivors do tell, they will not be believed.
    * The response of the criminal justice system.

  11. fridge dufi on August 7th, 2010 4:26 pm

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  12. carollard bakkel on August 8th, 2010 4:09 pm

    who’s fault is this? it’s your own fault america! you bought houses you couldn’t afford and caused the crisis. but it’s a lot easier to blame the banks for lending the bad loans, or bush for not regulating them to death. you should’ve known better. this stimulus BS is a new entitlement. from now on, whenever the economy goes in a down cycle, the government will come to the rescue and control it. the economy goes in cycles, just like the weather (which they’re also trying to control btw)

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  17. edge bouryle on August 10th, 2010 6:47 pm

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    put cardboard soaked in lighter fluid on the back. Think that’s how they did it.

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    Watch out as the Bank of England pulls another fast one

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  25. karle ago on August 26th, 2010 7:41 pm

    Check with your state's website, and cross-reference that to what the national guidelines say about the unemployment compensation extension that President Obama recently signed. (Which Congress passed, with barely enough votes from Republicans i might add.)

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    yo i know majority of statistics..but can u do a calculation regarding a standard deviation of NPV. it should be a coefficient of a variance squared? thanks bro.

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    I hope this nut Grayson enjoys his remaining days as a Congressman. He is toast on November 2nd.

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    hard to argue against boys needing male role models I’d have thought and if true outside school, presumably true in school too?

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